I like to keep things simple: simple messaging, clear writing, easy communication.
I’m a journalist who knows a lot about how people use the Web. That means I write fast and accurately; that I know how to listen and to ask the write questions; that I tell stories, and get results.
Stories don’t have to be long. “Jesus wept.” That’s one. Or, “Broke at 40, retired at 60: How one man did it.” That was an actual Tweet I wrote at Yahoo! that went viral, with thousands of reTweets, comments and shares.
I believe that experience matters — that it’s easy to learn new technology, but takes years in the trenches to learn how to tell stories that matter, and to learn the communication and listening skills that it takes to really meet the needs of an assignment.
I’ve been a journalist since I was 17, and I’ve been in the Web business for a relative while too. I like new challenges, and I hope this space becomes a place to talk Web content, content strategies, copywriting, feature writing, long article writing, SEO, social media, journalism and juggling it all.